Need a trusted marketing partner?


Whether you’re a new business owner or a seasoned professional, I provide all the help without the overhead.

I’m a digital marketing + design freelancer. And I’m here to make your life easier and deliver honest results.


From strategy to implementation, I’ll make sure your results are actually meeting your goals. You’ll have every number needed to know what’s working and why, and together we’ll adjust real-time so you always stay on the right track.


  • Logo design

  • Brand guidelines

  • Messaging


  • Audit of current websites

  • Local + national SEO

  • Monthly reporting


  • Setup + strategy

  • Community management

  • Posting + reporting

Photo + Video

  • Promotional

  • Content

  • Cultural


  • Website design

  • Landing pages

  • Website management


  • Google + social media

  • Integrated print + digital

  • Monthly reporting

Shelly made our annual conference a breeze with her savvy marketing and social media skills.  We appreciate her thoughtful, creative, and individualized approach to online engagement throughout the entire event. We can’t wait to work with her again for our conference next year!
— Jenna Geracitano, OWHE Board Memeber

I get it.

I’ve been a manager in a nonprofit with very big dreams and very little budget. I’ve also been a small business owner with too many marketing ideas and no actual results. Your time and money is simply too valuable to keep guessing at how to get in front of your audience and convert them to paying customers.

Digital marketing should be fully integrated with your other efforts and we’ll help you navigate it. Here’s my customized process:

Step 1: Plan

I’ll take the time to get to know your organization’s culture and goals. Together, we’ll put together a rock-solid plan to help you get in front of the right people.

Step 2: Design

With your plan in hand, I’ll create beautiful and effective marketing assets that will engage, inform, and inspire your audience to take action.

Step 3: Grow

I’ll launch, monitor, track and adjust your campaigns in real-time to help the right people find you and convert them into taking action.



Thanks to about 20 years of managing programs in higher education, government and non-profits, I’ve learned how to get measurable results with as little time and money investment as possible. Design + marketing is like a big jigsaw puzzle and I love making my clients look like rockstars.

I move easily from logical to creative thinking and back again. I hold a Master’s degree in Educational Leadership & Policy, a Bachelor’s degree in Music Therapy and a Certificate in Business Marketing Design. I geek out over organizational strategy just as much as I do over designing prints for my Etsy shop.

Current Partnerships